In the recent State of the Union, President Biden lamented how fees have become so common. “I know how unfair it feels when a company overcharges you and gets away with it,” he said. There seems to be bi-partisan support for eliminating resort fees, a common ruse designed to charge for “free” internet at hotels.
Add-on fees are also becoming common in software services. There have been several creative attempts to increase recurring revenue through fees. First, Twitter began charging for its authentication service, and now it’s decided to monetize two-factor SMS authentication.
