TVUP Media Telecom, a Spain-based technology company providing a pioneering television service through its OTT platform Tivify, has selected Ad Insertion Platform (AIP) to monetize its advertising inventory through AIP’s programmatic premium video ad network. Thanks to AIP’s capacity to generate demand via its buying partners and its leading SSAI platform, DAIConnectâ, AIP will help TVUP increase its ad yield and maximize its fill rates.
TVUP’s innovative OTT television platform, Tivify, offers free access to more than 130 streaming channels, including some of the most popular channels in Spain as well as a selection of Free Ad-supported Streaming TV (FAST) channels.
