The global mobile value-added services (VAS) market size is estimated to grow by USD 723.25 billion from 2022 to 2027, according to Technavio. The market is estimated to grow at a CAGR of 15.76%. The growth momentum will progress during the forecast period. APAC is estimated to account for 58% of the global market growth during the forecast period. APAC has dominated the mobile value-added services market in 2022 due to the rapid penetration of smartphones and mobile broadband in emerging economies such as China and India. Many international and domestic vendors offering smartphones and mobile broadband services in these countries have aided in the penetration of mobile devices and the Internet.
