Few would argue the competitive nature of the domestic mobile space, especially among the nation’s four largest operators. Much of this is played out in the marketing world where it seems not a minute goes by without an advertisement from one of the big four touting their network superiority in one form or another.
Central to many of these claims are network tests conducted by third-party providers that use various methodologies to garner insight into network capabilities and coverage. One of the more cited firms is RootMetrics, which over the past few years has grown its testing operations into a robust platform both domestically and increasingly overseas.
