For decades, enterprise communications have been an esoteric industry. Companies like Avaya, Ericsson, and Nortel became giants with highly specialized technologies for communications. Over the past decade or so, the industry has moved toward more mainstream information technologies. As a result, general IT companies, some of the largest on the planet, now provide solutions for enterprise communications including Amazon, Google, Microsoft, and Facebook.
The industry’s language and topics are also shifting. Cloud, software as service (SaaS), application program interface (APIs), and other general IT terms are increasingly relevant in a sector that matured with more specialized terms such as call groups, ACDs, simultaneous ring, and more. Today, both enterprise comms and general IT borrow terms from each other.
