There is a silent struggle brewing within today’s media environment. Streaming media user and device numbers are growing, and content providers are creating more exclusive and original content. As this shift occurs, consumers are paying more attention to the quality of the stream and not only the selection of content.
This quality of service component will continue to play a significant role as streaming media continues to evolve. In fact, a Unisphere and StreamingMedia.com study already showed quality of service is the most significant technical challenge for their business in offering “over-the-top” today.
