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Google Fiber’s presence continues to force broadband pricing hand of AT&T, CenturyLink and Comcast

April 26, 2016

Google Fiber may be in less than a handful of markets today, but it’s clear that the service provider’s presence is driving incumbent telcos and cable MSOs like AT&T and Comcast to rethink their pricing plans even for their lower speed tiers.

While many consumers neither want nor actually need 1 Gbps, Google’s presence is having an impact.

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