Recently, I attended the Talkdesk 2021 Customer Contact Week (CCW) event in Las Vegas. I participated in a panel titled “The Contact Center as a Revenue Engine.” Kathie Johnson, chief marketing officer (CMO), Talkdesk, moderated the panel that also included Kurt Mosher, chief operating officer (COO) Gant Travel, and Paulo Silva, senior vice president (SVP) of Alorica. I was interested in participating in this session because it addresses a trend I’ve followed for the better part of the past two years—the integration of sales and service.
