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The Time is Now for Enterprises to Rethink Collaboration

December 28, 2020

Via: No Jitter

One of the most interesting things I’d seen in the unified communications and collaboration (UCC) space over the last 10 years has been an expansion of “collaboration” that emphasizes what you’re collaborating on rather than how you’re communicating. Enterprise after enterprise told me this was where it thought their efforts were heading, and it seemed to promise a more application-centric vision of UCC.

Well, maybe not. According to Bloomberg, “from boardrooms to baby rooms, Zoom has owned 2020.” While I only read the quote, I’ve heard something like this from the same enterprises who told me they were looking more at what we might call “topic-centric” collaboration in the past.

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