\We’ve been running the Best of Enterprise Connect Award program for several years now, and the winners — as well as many of the entrants that didn’t win — have always displayed innovation, technical advances, and fresh approaches to enterprise challenges. This year, I’m hoping to see another level of innovation.
Among its many impacts, the pandemic added urgency to innovation. Two years ago, enterprise communications/collaboration vendors may have hoped that incremental improvements would win customers’ hearts and minds, but any given enterprise might decide instead to take a pass on the whole thing and just keep sweating whatever assets they already had. Innovation was nice, but not always strictly necessary.