In this article, the third in my continuing examination of usage profiles, I’ll be exploring enterprise communications requirements of the retail worker role. Previously, I’ve looked at field sales and services roles and production roles, showing how those usage profiles are usually best served by communication functions built into or integrated with purpose-built software applications.
Please note that the use of the word “retail” in this article relates to a specific customer-facing role we call the retail worker role, and not to the vertical industry segment known as retail.
