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With C-Band expansion, Verizon looks to capture ‘disruptive share’ of broadband market

March 4, 2022

Verizon was first to market with a 5G-backed service in 2018 with the launch of its then-pre-standard mmWave 5G Home fixed wireless broadband service. Now, as it rapidly deploys its C-Band spectrum, Verizon is looking to become a nationwide consumer and business broadband provider with the goal of capturing a “disruptive share” of the market, as Chief Strategy Officer Rima Qureshi put it at an investor’s event this week.

In terms of near-term monetization, Verizon sees fixed wireless access being its second biggest line of business behind mobility.

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