For years, communications service providers (CSPs) and streaming services have poured time, funds, and resources into advanced and exciting products and offerings – from unique streaming content to the speeds of 5G – to maintain an edge with their customers. Now, however, we’re seeing the old guard lose subscribers to competitors and new entrants, who have not only caught up to offer a similar portfolio to the same target customers but are also pushing the boundaries of what is possible for the future.
