Our industry tends to talk about technology trends in absolutes: Is the desk phone dead? Will 5G take over the world? Is everything moving to the cloud? But most large enterprises can’t afford to think about their communications environment in terms mostly coined by vendor marketers. They have to live in the real world, where major change tends to be more incremental.
Pandemic response has been a notable exception. A lot of things had to change completely, very fast. But it’s far from clear just how the pandemic-driven changes will play out over the long term.