Every technology trend winds up being more complicated than it seemed when starting out. Increasingly, I think that’s where things are heading for cloud communications.
Don’t get me wrong; communications platforms are experiencing a massive shift from on-premises models to unified communications as a service (UCaaS), contact center as a service (CCaaS), and cloud-based systems for video, collaboration, and more. But enterprises are showing some signs that they may need to refine their cloud perspective.